Just a quick update on the fanatical Glenn Beck’s recent loss of sponsors first mentioned in this article.
The total number of sponsors who have pulled out of Beck’s program has ballooned to 36, including a FOX News-wide ban from UPS. Among the losses are CVS Caremark, Clorox, Sprint and even the Right-leaning Wal-Mart Stores Inc., a clear sign that Beck is facing a crisis.
Despite his popularity, I mean Sarah Palin is telling people to watch Glenn Beck (isn’t that so typically reactionary of the dwindling celebrity politician?), the fact is ratings may not help Beck if he doesn’t bring in the cash. He will certainly be advertising poison for atleast the forseeable future.
Can he survive? Probably. Roger Aisles, head partisan dingbat over at Faux News, has stacked his lineup with whacko fringe lunatics anyway. I’m sure he loves Beck and will ride him out, that is, as long as Rupert Murdoch doesn’t get involved, which in all likely hood will not happen.
This may be a watershed moment for Fox News however. The point where too many fringe lies screamed at high volume can damage your reputation. The nation is moving to the Left and while Fox News may enjoy high ratings, it is most likely because they are a haven for idiots, zealots and paranoid freaks which America is in no short supply. 3-10 million in a nation of 300 million, is perhaps, not strong enough of a demographic to risk losing the masses.